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About Us

Meet Darrell Beard
Founder and President of Beard Fine Jewelers, has been a part of the jewelry world since the young age of fifteen. As a young man he learned jewelry repair and the ins and outs of jewelry business.

Once out of college, Mr. Beard was off to New York to the diamond district, where he worked for H.J. Wilson Co, one of the nations largest jewelry retailers. Here Mr. Beard learned jewelry manufacturing, merchandising and buying. After four years he moved from New York to Baton Rouge, Louisiana, where he continued working for Wilson Jewelers as Vice President of jewelry merchandising. In 1981 Mr. Beard left Wilson’s to pursue his life long dream of owning his own jewelry store. Beard Fine Jewelers was soon established in Lufkin, Texas. Now after over thirty years, Beard Fine Jewelers is known for its quality, designers and superb customer service.

Beard Fine Jewelers Song

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